In a move that has been hailed as a "win for the industry," two leading hospitality technology companies, Mr Yum and me&u (meandu), have merged to create a single, unified platform that will provide businesses and their customers with an unparalleled suite of tools and services.

The merger brings together two of the most respected names in the industry, with Mr Yum known for its innovative mobile ordering platform and me&u renowned for its comprehensive suite of sales and marketing solutions. The combined entity will now offer a truly end-to-end solution for hospitality businesses, from ordering and payment to customer engagement and marketing.

"This merger is the epitome of a 'better together' situation," said Mr Yum CEO Kim. "It makes a lot of sense from a business point of view, but it makes even more sense from a customer perspective because we have the opportunity to build a best-of-the-best product that venues and their guests love."

The merger is a win for the 6,000+ venues already working with Mr Yum and me&u:

• A single, integrated platform - Businesses will no longer need to manage multiple vendors and platforms, saving them time and money.
• More value for customers - An integrated platform that allows customers to power all of their sales and marketing, from mobile ordering to staff upsells, email & SMS marketing to guest feedback and beyond.
• More support coverage - Hospitality isn’t 9-5 so Mr Yum and me&u aren’t either. Support coverage is 24/7, with an average response time of under 36 seconds.

The merger is a significant milestone for the hospitality industry, and it is sure to have a positive impact on businesses and their customers for years to come.

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