SumUp, a global financial technology company, has launched in Australia to help the country's small business community thrive. The company's introduction to the Australian market is accompanied by the roll-out of its proprietary hardware and software solutions designed for local businesses.

“SumUp is tremendously excited to launch in Australia, our local team is raring to go and serve the needs of Australian small businesses. We are particularly looking forward to bringing our proven track record and commitment to customer service to the market, helping small businesses thrive and prosper. Ultimately, we’re here to make business simple for merchants and our bank of tools and products can demonstrably supercharge businesses of all sizes.” said SumUp Australia Managing Director Malcom Areington

SumUp's products and features to be available in Australia include:

• SumUp Air - This card reader is equipped with a long-lasting battery and a smartphone connection through the SumUp app, enabling immediate payment acceptance. It also accommodates several credit and debit cards, either through chip and PIN or contactless methods.
• SumUp payment link technology - This allows merchants to accept online payments by sharing a link with their customers for them to pay securely.
• Invoicing and inventory control tools - SumUp plans to introduce these tools in the near future to help merchants save time and money on crucial business functions.

SumUp is a fintech company with the purpose of levelling the playing field for small businesses. Based in the UK, the company is now the financial partner of merchants in 36 markets across the globe. Through its super app, SumUp provides merchants with a free business account and card, an online store, an invoicing solution, and in-person and remote payments integrated with its card terminals and point-of-sale registers.

The launch of SumUp in Australia is a significant milestone for the company as it continues its expansion into new markets. The Australian small business community is a vibrant and growing one, and SumUp is well-positioned to serve the needs of these businesses with its innovative payment solutions.

Key benefits that SumUp can offer small businesses in Australia

• Affordable and easy-to-use payment solutions - SumUp's card readers are competitively priced and easy to set up and use. The company also offers a variety of payment plans to fit the needs of different businesses.
• A wide range of payment methods accepted - SumUp accepts all major credit and debit cards, as well as contactless payments. The company also plans to accept American Express and JCB in the near future.
• Mobile-friendly solutions that can be used anywhere - SumUp's card readers are small and portable, so they can be used anywhere, even at markets or trade shows. The company's app is also mobile-friendly, so merchants can accept payments on the go.
• Support for online and in-person payments - SumUp's payment solutions can be used for both online and in-person payments. This allows merchants to accept payments from customers wherever they are.
• Invoicing and inventory control tools - SumUp plans to introduce invoicing and inventory control tools in the near future. These tools will help merchants save time and money on crucial business functions.
• A free business account and card - SumUp provides all merchants with a free business account and card. This can help businesses save money on banking fees.

SumUp offers a wide range of benefits for small businesses in Australia. The company's affordable and easy-to-use payment solutions, wide range of payment methods, mobile-friendly solutions, and support for online and in-person payments make it a great option for businesses of all sizes.

If you are a small business owner in Australia, I encourage you to learn more about SumUp and how it can help you grow your business.

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