What it is
A technology that allows businesses to create and distribute their own branded virtual or physical payment cards to customers or employees.
How it works
Using a card API, the business can "spin up" cards instantly. They can apply custom rules (e.g., only for use at certain merchants or during certain hours) and control the funding in real-time.
The Benefits
- Incentive & Loyalty: Perfect for creating modern rewards programs that keep your brand in your customer's wallet.
- Total Spend Control: Issue specific-use cards to staff to eliminate expense leakage.
- Branded Reach: Enhances brand identity every time the card is used for a purchase.
Best used for
Fintechs, large retailers with loyalty programs, and businesses managing large teams and contractors.