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Primer

The automation platform for payments.

Orchestration

What is Primer?
Primer is the world's first automation platform for payments.

  • With a completely unified checkout and payments integration, Primer lets you truly consolidate your payments stack, plus add APIs and tools from across the web to build dynamic end-to-end payment flows for the first time.
    Complete end-to-end payment flows for the first time
  • A beautiful drag and drop interface with comprehensive conditions and routing on a per payment method basis.
    The best checkout for your customers, wherever they are
  • A super-customizable, dynamic, PCI 1 compliant checkout for web and mobile. All configured via Dashboard and powered by Workflows.
    Full visibility of your entire payments stack
  • Primer is not a black box - consolidated reporting and actionable insights across your processors, payment methods and other payment services.

Relevant Articles

Products

Zip partners with Primer to accelerate growth in the US

Zip, a leading global buy now, pay later (BNPL) payment provider, and Primer, a payment orchestration platform have announced a partnership to accelerate BNPL growth in the U.S. The partnership will see Primer provide Zip with access to its payments infrastructure, including card acquirers and processors, fraud and communication tools, and fallback features. This will help Zip to reduce its operational costs and scale its BNPL offering in the U.S. In addition, Primer will also add Zip as a pay

Products

Primer and Kipp Partner to Boost Merchants' Payment Authorization Rates

Primer and Kipp, two leading payment technology companies, have announced a partnership that will make it easier for merchants to improve their payment authorization rates. Kipp is a platform that connects card-issuing banks and merchants with the goal of approving more legitimate transactions. Kipp's platform uses data sharing to help merchants and issuing banks identify and approve transactions that would otherwise be declined. “Kipp is all about collaboration, leveraging data sharing to aut

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